Why Reasons Don't Work

  1. Reason is highly over-rated.
  2. If you need more data to prove your point, you’ll never have enough data to prove your point.
  3. Analysis paralysis.
  4. “Time flies like an arrow. Fruit flies like a banana.” (Groucho)
  5. You already know what to do.
  6. You’re going to follow your gut, anyway.
  7. “Not everything that counts can be counted; and not everything that canbe counted counts.” (Einstein)
  8. By the time you put your business case together, the market has passed you by.
  9. “Conclusions arrived at through reasoning have very little or no influence in altering the course of our lives.” (Carlos Casteneda)
  10. The scientific method came to Rene Descartes in a dream!